The free Studio, verbatim
The pricing page’s own words: “Every account has the free Studio — currently one World build, one Character a day, 4 Lite Images a day.” The site-wide line is the same shape: “Continue with the free Studio · one World build, one Character a day, 4 Lite Images a day.”
“Currently” is doing honest work in that sentence — the daily allowance is operator policy and can change. What doesn’t change is the shape: writing and drafting cost nothing, and the free meter covers the light Image draws.
The line it came from: Three friends, one AI startup, one rate limit.
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Rate Limited · one line, and the Cast it drew: three Characters who keep their faces in every Episode. Our own fictional sample series, made in Character App. What the free tier actually covers
The pricing FAQ states it directly: “Every account, Free or paid, currently gets up to 4 Lite Images per UTC day. Writing and reviewing a Story draft costs 0 Credits; each Lite Scene Image you draw uses one of those daily Images first.”
So a free day looks like: build your one World, seat your one Character, draft a Story for zero Credits, and draw up to four Lite Scene Images. That is a real production session — not a demo.
Rate Limited · Limit reached. Made in Character App · fictional QA Cast What a plan unlocks: Clips and Film
The page’s rule is one line: “A plan unlocks Clips and Film. Images and Story pictures use Credits; Image and Story are one-press actions.” Motion is the plan-gated layer — stills are not.
The FAQ version adds the model detail: “Plans unlock the currently available Clip and Film models. Image models use Credits and do not require a plan.” So if the goal is a moving Episode, a plan is the path; if the goal is Cast, World, and drawn Scenes, the free Studio is enough. Star in a clip, which puts your Character into a clip you filmed, is a Clip too, so it also needs a plan.
Roommates & Rent · About the rent. Made with H3 Turbo, the Clip model in Character App · fictional sample series The three plans, by the page’s numbers
Starter is $19.99 a month for “800 Credits / month” — the page values it as “about 2 min of Clips, or 200 Images” (about 2 min 40 s of H3 Turbo Clips from an Image). Creator — the plan the offer marks Recommended — is $39.99 for “1,600 Credits / month” (about 5 min 20 s, or 400 Lite Images). Pro is $99.99 for “4,000 Credits / month” (about 13 min 20 s, or 1,000 Lite Images).
Those conversions name the current default model, so they move when the registry does — check the live cards at /pricing before budgeting a season around them.
Rate Limited · We hit the limit. Made with H3 Turbo · founder-owned fictional cast How Credits price each press
The pricing FAQ gives the rate card: “An Image is 4–12 Credits. A default 5-second H3 Turbo Clip is 25 Credits (5 Credits per second), whether it starts from an Image or from words with your Character.” Other visible Clip models currently run 2–50 Credits per second.
And the seal: “the price is on every paid press before you make it.” No estimate, no surprise — the number on the button is the number charged.
Rollover, cancel, commercial use
Unused plan credits expire at the end of the paid period and do not roll over. Top-up credits expire 3 months after purchase. This includes existing top-ups. Daily free Images reset each UTC day and do not roll over. Refunds or chargebacks may reverse associated Credits.
On rights: “Commercial use is available on every plan, including Free, subject to provider terms, your rights in the Inputs, our Terms and Content Policy, and applicable law.”
Which tier for which maker
Free fits the explorer — one World, daily draws, zero spend, real output. Starter fits the weekly maker — about 2 minutes 40 seconds of default Clips a month. Creator fits the serial — the Recommended tier roughly doubles that runway. Pro fits the daily publisher.
The honest guidance is the page’s own structure: draw on the free meter until you want the Episode to move, then pick the plan whose Credits match your filming pace — every grant, conversion, and current model is listed live at /pricing.
Common mistakes
Assuming “free” means a trial. There is no trial and no clock — the free Studio is a standing daily allowance: one World, one Character a day, four Lite Images a day.
Thinking Images need a plan. They don’t — “Image models use Credits and do not require a plan.” Only Clips and Film are plan-gated.
Expecting a second confirm on Images. Story and Image are one-press actions; the daily Lite meter or Credits apply at the press — there is no separate approval card.
Guarding daily Images like Credits. The daily Lite allowance resets each UTC day and doesn’t roll over — spending it is the point.
Budgeting from this page next month. Rates name current registry models — “Prices and model availability can change.” /pricing is the live source.
Questions
Is the free tier actually usable?
Yes — the pricing page describes it as “one World build, one Character a day, 4 Lite Images a day,” with Story drafting at 0 Credits. That covers building a Cast and World and drawing a real Story’s Scene Images — everything except motion.
What do the paid plans cost?
Starter $19.99/month (800 Credits), Creator $39.99/month (1,600 Credits — the Recommended plan), Pro $99.99/month (4,000 Credits). The live cards and their model conversions are at /pricing.
Do I need a plan to make Images?
No — the page’s FAQ is explicit: “Image models use Credits and do not require a plan.” The daily Lite allowance covers four draws a day at no cost.
What does a Clip or Film cost?
The FAQ’s numbers: a default 5-second H3 Turbo Clip is 25 Credits (5 per second), from an Image or from words with your Character. A Star in a clip take is priced the same way on the clip’s measured length, so 30 seconds is 150 Credits. The exact price is printed on every paid press before you make it.
Do unused Credits expire?
Unused plan credits expire at the end of the paid period and do not roll over. Top-up credits expire 3 months after purchase. This includes existing top-ups. Daily free Images reset each UTC day and do not roll over. Refunds or chargebacks may reverse associated Credits.
Can I cancel anytime?
Yes. Cancel any time. Plan credits do not roll over. Top-up credits expire 3 months after purchase.
